Die cut flyers / Shaped flyers
Die cut shaped flyers are a unique and striking way to promote your business, event, or brand. Unlike traditional rectangular flyers, these custom-shaped flyers are precisely cut to any design you choose, adding a creative edge that instantly grabs attention. Whether you’re looking to stand out with bold geometric shapes, intricate patterns, or custom logos, these shaped flyers offer limitless possibilities. Made from high-quality paper stock, they are durable and vibrant, ensuring your message is delivered with clarity and style. Perfect for making a memorable impression, die cut shaped flyers elevate your marketing efforts with a professional and polished finish.
- Custom sizes
- Single or double-sided printing
- Silk, matt paper finishes
- 350gsm Silk
- 300gsm uncoated
- 350gsm Brown Kraft
- 1 Week turnaround
- Options for set quantity banding for easy distribution
- Special finishes such as spot UV, lamination, creased
- Business promotions
- Event advertising
- Estate agent listings
- Estate agent announcements
- Direct mail campaigns
Unleash your creativity with shaped flyers
Die cut shaped flyers can give your marketing materials a distinctive, custom appearance. These flyers are ideal for brands looking to stand out with unique, attention-grabbing designs. The custom shapes are created during the cutting process, transforming traditional flyers into personalized works of art that are more memorable and visually appealing. The process involves precision cutting that allows for intricate shapes and designs, ensuring consistency and quality across all flyers. We offer die-cut shaped flyer printing in various sizes and paper finishes, catering to both small and large-volume orders.
Businesses should invest in die-cut shaped flyer printing because it enhances design aesthetics and provides a distinctive look. The custom shapes grab attention and make your materials stand out, helping your brand differentiate itself in crowded markets. This unique finish reinforces a creative and professional brand image, ultimately helping to engage customers and strengthen brand identity.
Frequently Asked Questions
Flyers are used to promote products, events, and services, enhance brand awareness, and deliver important information in a cost-effective and direct manner.
Flyers are distributed via various methods, including direct mail, handouts in busy areas, in-store placement, door-to-door delivery, event distribution, and public spaces like bulletin boards.
For door-to-door campaigns, we collaborate with a network of distribution partners across the UK to ensure your message reaches its intended audience.
The cheapest material to print on for flyers is 130gsm gloss or silk. There is 115gsm silk but 130gsm is the most common material used.
- A7 = 74mm x 105mm
- A6 = 105mm x 149mm
- A5 = 149mm x 210mm
- A4 = 210mm x 297mm
The response rate on flyers is 1% but can go up to 5%. with a good design matched with a compelling promotion. Not only that but how and when the flyers are distributed. Just like any other advertisement you have to know your audience.
In comparison, digital advertisements have a response rate of 0.5% depending on the channel. So that is half of the response rate of flyer printing. The reason for this is with the digital advertisement you are competing with other ads and are only seen for a brief time.
There is no certainty on any advertising campaign but here is how you can calculate your return to work out if the campaign will work for you.
(quantity/response rate) = potential sales number
Sale number x goods or service price (you can take an average or lowest sale) = revenue
Print cost + design cost + distribution cost = Total cost
ROI = (revenue - total cost) / (total cost) then multiply by 100 to get a percentage
Example
5,000 flyer, Print cost £140, Design cost £50, Distribution cost £200, Product sale £50, response rate 1%
1% of 5000 = 50 x £50 = £2,500 revenue from campaign
2,500 - (140+50+200+50) = £2,060 / £440 = 4.68 x 100 = ROI of 468%
This means for every £1 you spend you get £4.68 back
Now the above is simplified to give you a general understanding if a campaign is worthwhile. You can increase your return by tweaking the amount you print to reduce per flyer cost and negotiating a lower price per 1k with the distribution company. Not only that but spending more time on the design and offering to increase the response rate can greatly increase your return on your investment. The cost of delivering the product or service is not included but if you factor that in it gives you a better understanding of how profitable the advertising will be.
