Spot UV Flyers A6, A5 Flyer Printing
Add a touch of shine to your flyers with Spot UV, a premium print finish that uses a special coating technique to create a striking contrast between matte and glossy areas on the flyer. This selective application of a clear, glossy UV coating can highlight specific elements like logos, text, or images, making them stand out against the rest of the design. Spot UV flyers are ideal for high-end marketing materials, invitations, or promotional items, as they exude sophistication and professionalism, ensuring your message is both memorable and impactful.
- Popular Sizes A6 / A5
- Other sizes A7, A4, A3, DL & custom size available
- Single or double-sided printing
- 250gsm Silk
- 350gsm Silk
- 450gsm Silk
250gsm silk A5
Single-sided
Double-sided
Higher quantities and other materials request a quote.
- Standard service on large volume print is 3-4 days
- Express service 2 day turn around
- Next-day express service is available on limited stocks
- Express same day print
- Matt lamination
- Soft touch lamination
- Options for set quantity banding for easy distribution
- multi-drop for regional distribution
- Business promotions
- Event advertising
- Estate agent listings
- Estate agent announcements
- Direct mail campaigns
Make Your Message Shine with Spot UV Flyers
Flyer printing remains a powerful marketing tool for businesses due to its effectiveness. Spot UV flyers, in particular, offer a distinctive and visually striking approach to reaching a broad audience. These flyers feature a unique combination of matte and glossy finishes, achieved through a special UV coating that highlights elements like logos, text, or images, creating a compelling contrast that digital ads often lack.
Spot UV flyers provide a physical presence that people can hold and keep, making your message more engaging and memorable. Their premium quality reflects the sophistication of your brand, encouraging recipients to view them as valuable and worth keeping. By leveraging the distinct properties of Spot UV, businesses ensure their message stands out and leaves a lasting impression, boosting the likelihood of a positive response.
Frequently Asked Questions
Flyers are used to promote products, events, and services, enhance brand awareness, and deliver important information in a cost-effective and direct manner.
Flyers are distributed via various methods, including direct mail, handouts in busy areas, in-store placement, door-to-door delivery, event distribution, and public spaces like bulletin boards.
For door-to-door campaigns, we collaborate with a network of distribution partners across the UK to ensure your message reaches its intended audience.
The cheapest material to print on for flyers is 130gsm gloss or silk. There is 115gsm silk but 130gsm is the most common material used.
- A7 = 74mm x 105mm
- A6 = 105mm x 149mm
- A5 = 149mm x 210mm
- A4 = 210mm x 297mm
The response rate on flyers is 1% but can go up to 5%. with a good design matched with a compelling promotion. Not only that but how and when the flyers are distributed. Just like any other advertisement you have to know your audience.
In comparison, digital advertisements have a response rate of 0.5% depending on the channel. So that is half of the response rate of flyer printing. The reason for this is with the digital advertisement you are competing with other ads and are only seen for a brief time.
There is no certainty on any advertising campaign but here is how you can calculate your return to work out if the campaign will work for you.
(quantity/response rate) = potential sales number
Sale number x goods or service price (you can take an average or lowest sale) = revenue
Print cost + design cost + distribution cost = Total cost
ROI = (revenue - total cost) / (total cost) then multiply by 100 to get a percentage
Example
5,000 flyer, Print cost £140, Design cost £50, Distribution cost £200, Product sale £50, response rate 1%
1% of 5000 = 50 x £50 = £2,500 revenue from campaign
2,500 - (140+50+200+50) = £2,060 / £440 = 4.68 x 100 = ROI of 468%
This means for every £1 you spend you get £4.68 back
Now the above is simplified to give you a general understanding if a campaign is worthwhile. You can increase your return by tweaking the amount you print to reduce per flyer cost and negotiating a lower price per 1k with the distribution company. Not only that but spending more time on the design and offering to increase the response rate can greatly increase your return on your investment. The cost of delivering the product or service is not included but if you factor that in it gives you a better understanding of how profitable the advertising will be.
